Hebridean Adventures
Hebridean Adventures needed an experienced partner to manage and develop an established website, improving usability, search visibility and the overall customer journey without losing the character of the original site. Project 404 has continued to adapt and refine the website over time, helping visitors find and compare cruises more easily while supporting a bespoke booking system and the changing needs of the business.
CLIENT:
Hebridean Adventures
YEAR:
2025 - To Present
WEBSITE:
The Project
Project 404 manages and develops the Hebridean Adventures website, with a focus on improving usability, simplifying navigation and strengthening SEO across a large and content-rich site.
The website promotes an extensive programme of wildlife and expedition cruises, with detailed itineraries, cruising areas, availability, pricing and departure information. Particular attention has been given to making this information easier to explore and helping visitors move naturally from researching a voyage through to making a booking enquiry.
The site also uses a bespoke booking system that pulls together voyage details, dates, pricing, guest information and availability into a structured booking process. We continue to support and adapt this system as the cruise programme evolves, while maintaining a clear and straightforward experience for customers.
Alongside ongoing development, we provide SEO improvements, content and structural changes, technical maintenance and day-to-day support, helping keep the site secure, reliable and effective as an important part of the company’s sales and marketing activity. This reflects the same kind of content-led tourism work we have carried out for projects such as the North East 250.
Thinking About a New Website?
Whether you have a clear brief or are just starting to explore the possibilities, we’re always happy to talk through ideas. If you’d like to chat about your project, get in touch.